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What I Live By

Select dates from Sep 13–Oct 3
Pop-up times and locations below


New York-based artist Elana Langer considers the ultimate luxury in life to be thoughtfulness and our ability to apply it to our choices. Her product-less brand, What I Live By, invites us to transform everyday accessories into affirmations of our truth by attaching the What I Live By logo to things we already own.

Following the brand’s official launch, Crossing the Line will host What I Live By pop-ups at festival events and kiosks around the city. Stop by with something you own that represents your values, brand it with a What I Live By label, and share your story.

The What I Live By pop-ups will be at the following locations:

Tue, Sep 29–Sat, Oct 3, from 6–7:30pm
New York Live Arts,
219 West 19th Street (Manhattan)

Wed, Sep 30, from 10am–6pm
Union Square Market,
East 17th Street & Union Square West (Manhattan)


About Elana Langer

Born and raised in Toronto, Canada, Elana Langer spent a decade working in international development where she designed education and communication campaigns for agencies across Africa and Central Asia including One Laptop Per Child, UNICEF, and the Center For Disease Control (CDC). Her work includes the installations The Pop-Up [Ethical] Sweatshop, The Inner-Beauty Bar, and Eat Your Ethic, which have been presented in major cities around the world. Her installations have taken over hotel shops and have brought her to sustainable fashion events worldwide. Elana has taught media studies at SUNY College and Acadia University, and most recently at the graduate level at New School University.



Image: What I Live By © DeBusmayeff


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